{"id":2629,"date":"2017-12-02T19:08:27","date_gmt":"2017-12-02T19:08:27","guid":{"rendered":"http:\/\/mediasmarter.info\/?page_id=2629"},"modified":"2017-12-08T22:08:57","modified_gmt":"2017-12-08T22:08:57","slug":"online","status":"publish","type":"page","link":"https:\/\/mediasmarter.info\/index.php\/online\/","title":{"rendered":"online"},"content":{"rendered":"[vc_row type=&#8221;full_width_background&#8221; full_screen_row_position=&#8221;middle&#8221; mouse_based_parallax_bg=&#8221;true&#8221; scene_position=&#8221;center&#8221; mouse_sensitivity=&#8221;19&#8243; layer_one_image=&#8221;2695&#8243; layer_one_strength=&#8221;0.11&#8243; layer_two_strength=&#8221;0.24&#8243; layer_three_strength=&#8221;0.5&#8243; text_color=&#8221;light&#8221; text_align=&#8221;center&#8221; top_padding=&#8221;22%&#8221; bottom_padding=&#8221;18%&#8221; overlay_strength=&#8221;0.3&#8243;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; width=&#8221;1\/1&#8243; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_column_text]\n<h1 class=\"jumbo\">Huffington Post<\/h1>\n<h3>Grading Online News<\/h3>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; overlay_strength=&#8221;0.3&#8243;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; width=&#8221;1\/1&#8243; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][\/vc_column][\/vc_row][vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; overlay_strength=&#8221;0.3&#8243;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_position=&#8221;all&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_shadow=&#8221;none&#8221; width=&#8221;1\/1&#8243; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_column_text]<strong>Background:<\/strong><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Founded by Arianna Huffington in 2005<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Owned by AOL<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Bought by AOL in 2011 for 3 million in cash<\/span><\/li>\n<li>AOL is owned by Verizon<\/li>\n<\/ul>\n<p>(Brittanica Encylcopedia, 2013)<\/p>\n<p><strong>How many owned by Parent:<\/strong><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Many factions within AOL including:\u00a0<\/span><span style=\"font-weight: 400;\">Kitchen Daily, Mandatory, Movifone, Techcrunch, NGadget, lifestore, mapquest, Styelist, pawnation,<\/span> <span style=\"font-weight: 400;\">games.com<\/span><span style=\"font-weight: 400;\">, Cambio, autoblog, dailyfinance, gravity, joystiq, the Makers, Stylemepretty, tuaw\u00a0\u00a0(Kopytoff and Peters, 2011)<\/span><\/li>\n<\/ul>\n<p><strong>Revenue:<\/strong><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Does not post revenue<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Arriana Huffington said they had their first profitable year in 2010.They brought in 60 million 2011. \u00a0Brought in 100 million revenue in 2013.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Revenue is brought in by placed advertisements and Pay Per Click.<\/span><\/li>\n<\/ul>\n<p>(Dunlop, 2014)<\/p>\n<p><strong>Readers:<\/strong><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Readership comes from 12 countries. 44% of readers from outside the United States.<\/span><\/li>\n<\/ul>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">600 &#8211; 1,000 pieces a day. 10-100 go viral<\/span><\/li>\n<\/ul>\n<p>(Dunlop, 2014)<\/p>\n<p><strong>Created:<\/strong><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Created by Arriana Huffington in response to the Drudge Report. Liberal sided.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u00a0(Brittanica Encylcopedia, 2013)<\/span><\/p>\n<p><strong>How is it perceived:<\/strong><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">66% had heard of Huffington Post. <\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">13% get news there<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">18% Trust the information they receive <\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">17% Do not trust the site<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Trustworthiness is split almost equally<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Labeled as very Liberal<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Most readers rank themselves at a -4 liberal vs conservative scale<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">(Pew Research Center)<\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#8221;in_container&#8221; 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