The Onion

Grading Satire News

Background:

  • Owned by fusion media group and Univision.
  • They also own Clickhole, Patriothole, and the A.V. group. All of which are satirical.
  • Founded by Tim Keck and Christopher Johnson

(Spectator, 2007)

Revenue:

  • Their revenue is earned on a pay per click basis. (Spectator, 2007)

Readership:

  • As a whole, they get 30 million visits each month. (Heller, 2013)

About

  • The site frames itself as “calling out bullshit” 
  • The site is perceived as left-leaning, mostly satirizing conservatives.

(Alexandria, 1999)

The Onion- 11/28

StoryCore/ Peripheral TopicsSocial ImpactSourceFairGender DiverseECScore
Teacher Frustrated No One In Beginner Yoga Class Can Focus Chakras Into Energy BlastPeripheral 1111105
Dying Woman Sorry She Won't Get To See 37-Year-Old Son Grow UpPeripheral 1111105
'Let's All Say What We're Grateful For,' Says Mother Who Apparently Believes She's In A Norman Fucking Rockwell PaintingPeripheral 1111105
Report: That Whole Side Of Family Just Like ThatPeripheral 1111004
Substitute Teacher Can Tell He's Filling In For Real AssholePeripheral 1111004

The Onion – 12/2

StoryCore/ Peripheral TopicsSocial ImpactSourceFairGender DiverseECScore
'Sometimes It Feels Like You're The Only One Who Understands Me,' Whispers Trump To White House Roach InfestationCore 3311008
Flynn Pleads Guilty To Lying To FBI, But, Worst Of All, Lying To HimselfCore 34130011
Melania Trump Hangs Decayed Badger Carcass Over White House Mantel To Finish Off Traditional Slovenian Christmas DecorPeripheral 1213108
Man's Eyes Glaze Over Whenever Politician Starts Threatening To Plunge Him Into Serf-Like SubjugationPeripheral 1113006
Area Woman Quietly Satisfied To Have Concrete Evidence Backing Up Years-Long Hatred Of Matt LauerPeripheral 1212107